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Aligning Incentives with Business Objectives
por Ken Gibson en Human Resources and Personnel Management
All compensation, and especially incentive plans, should help focus employees on the companys priorities and strategies. In other words, the companys growth objectivesand individual roles in the sameshould become clearer as a result of how employees are paid. Of course, these issues are different for every business. However, they typically include priorities and objectives such as the following:

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11 Ways A Leader Can Help Employees Handle the Stress Caused By Change
por Richard Hawk en Leadership
Nothing stays the same, everything changes all the time. Because its so common youd think change would be an easy thing to handle. Not so. Its still a leading cause of duress in peoples livesespecially change in the workplace. However, as a leader, when your employees are going to experience change, here are 11 ways to reduce the stress it can cause:

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Compelling Messages to Ideal Buyers is Really EasyRight?
por Rick McPartlin en Sales and Marketing
My clients teach me a lot of lessons. The best lessons come from when they keep asking me a question that I dont understand. Its not that I dont understand the question, but rather, that I dont understand why they are asking it because, to me, the answer is SO clear, and I think they already know the answer.

Maybe the most common question involves how to create and then deliver a COMPELLING MESSAGE to the IDEAL CLIENT. That question comes up many times a week. I dive into a detailed answer. The client acts like they get it, and then, they ask me again tomorrow.

Shame on me! I need to remind the client that they know the answer - they just need to apply Revenue Science discipline.

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Leaders Should Only Have One Face
por Michelle M. Smith en Management and Leadership
Growing up, I loved optical illusions where I would see one picture initially and an entirely different item if I looked at the illusion from another angle.  A classic is the ink blot-like illusion with a vase in the middle and two faces on either side.  I was constantly amazed that what was so obvious after I discovered it could have completely eluded me initially.  I knew there had to be a lesson in there somewhere.

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From the Middle Up
por Michelle Maldonado en Leadership
Human kindness, dignity and stewardship are the hallmarks of California-based health care system's culture, Dignity Health. Dr. Wendy Combs offers some insights about healthy culture creation and the development of employees who embody skills that make them better leaders and create more caring and sustainable organizations.

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Facebook Designs Learning for 'Millearnnial' Employeesf
por Linda Galloway en Human Resources and Personnel Management
Personally, Im sick of reading about the special learning styles of Millennials.  

Of course each workforce generation has different work attitudes, values, and motivators shaped by factors such as the economic environment and major life events.  But, come on --  Millennials dont have special brains that somehow make them learn in ways different from the rest of us.  

So when I see an article tying the use of social tools, video, curated content, and other new learning approaches to Millennial workers, I want to hurl my Olivetti at the wall.  (Just kidding, LOL.)

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A little humor can be effective when marketing to CEOs
por Lisa Dreher en Business Planning and Strategy
Marketing is no laughing matter. It's both science and art, and is subject to increasingly sophisticated measurements of  the impact a campaign has and the return on investment it brings an organization.

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Emotionally Intelligent Sales Cultures: How and Why EQ Wins Business
por Colleen Stanley en Strategy and Planning
Sales organizations are always looking for ways to grow their top and bottom line.  They install the latest and greatest CRM tool, dollars are invested in customer surveys and their marketing department is tweeting, hooting and blogging. With this proactive approach towards growth, what is the reason many sales organizations still struggle to achieve quota?  

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Feel Good, Look Good: Designing Community Projects
por Nancy J. Zavada en Organizational Behavior
In 2000, corporate social responsibility activities were unheard of, while today the majority of planners are including them in their events. The most popular form of social responsibility for meetings is a community, or legacy, project.

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The Three Phases of Sales Management: Where do you want to be?
por Andy Gole en Sales and Marketing
Sales management has three phases. Where do you want to be?
  1. Anarchy
  2. Professional Management
  3. Sales Crusade
As a firm grows and matures through its business life cycle there is a parallel opportunity for developing sales management. As you read this article, take a minute to ask yourself these two questions:

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Multitasking Yourself to Sleep
por Dr. Luann Linquist en Personal Growth and Development
Having trouble sleeping? Do you just want to get sleep over with so you can get on to whats really important? Youre among the many. Sixty percent of adults in the U.S. experience symptoms of insomnia/sleep problems about 3-4 nights a week or more and 10-15 percent suffer from chronic insomnia/sleep problems says the National Sleep Foundation.

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Addicted to Being Right
por Judith E. Glaser en Management and Leadership
Im sure its happened to you: Youre in a tense team meeting trying to defend your position on a big project and start to feel yourself losing ground. Your voice gets louder. You talk over one of your colleagues and correct his point of view. He pushes back, so you go into overdrive to convince everyone youre right. It feels like an out of body experience and in many ways it is.  In terms of its neurochemistry, your brain has been hijacked.  

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Marketing With a Tailored Fit
por Joseph Pigato en Sales and Marketing
Not only does marketing personalization substantially increase your chances of success, but consumers are demanding it, as well. They want consistent, relevant communication with brands that offer them content they're likely to respond positively to, not content that annoys them or makes them less responsive in the future.

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Talking the Talk (Yes, you can!)
por Kathleen Murray en Personal Growth and Development
If you're traveling to a foreign country but feel intimidated by the idea of learning a foreign language, take heart.

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Operationalizing Your Brand throughout the Employee Life Cycle
por Richard Gripp and Alison Bloodhart en Sales and Marketing
The number one driver for CEOs is sustained success.  We live in a volatile, ever changing global business world.  The key to sustaining profitable success is to become a brand empowered organization, owning your competitive category; making your competition irrelevant. 

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The Secrets of Motivational Focus
por Michelle M. Smith, CPIM, CRP en Management and Leadership
In which kinds of situations are you most effective? What factors strengthenor undermineyour motivation? People answer these questions very differently, and that's the challenge at the heart of good leadershipwhether you're managing your own performance or someone else's. One-size-fits-all principles don't work. The strategies that help you excel may not help your colleagues or your direct reports; what works for your boss or your mentor doesn't always work for you.

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How to Increase Your Business
por Steve Nicholls en Social Media and Social Networking
When most business leaders think of social media, they typically think of how it can help them communicate with clients or potential clients. They want to improve sales with existing customers, introduce their brand to new customers, create new revenue streams, and watch the money roll in. This is a great plan.  

However...

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The Changing Face of Strategy
por Ed Jenks en Strategy and Planning
I think it is a safe assumption to say that business has never been tougher, more difficult to plan, and less predictable than ever before in our Baby Boom, business lives.  Many Chief Executives have done away with long term planning and instead have created the rolling eighteen month plan that they feel allows them to make faster adjustments on the fly.  While this might seem reasonable on the surface, it may carry some unexpected performance challenges over the course of time.

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10 Tips for a Tighter Travel Budget
por Travis Stanton en Accounting and Finance
Business travel represents an unavoidable expense when it comes to trade shows and events. After all, there's no point in erecting an exhibit or engineering a live event if you can't afford to send anyone to staff it. So keep that necessary evil from eating away at your coffers with these 10 tips to help you maximize your travel budget without maxing out your corporate credit card.

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Sales Groundhog Days
por Colleen Stanley en Sales and Marketing
Does anyone remember the movie Ground Hog Day?  Here are the cliff notes of the movie.  Phil is a grumpy, pompous weather forecaster who finds himself trapped in what science fiction refers to as a time loop while covering the ritual of ground hog day in Punxsutawney, Pennsylvania.  Phil quickly realizes that if he doesnt change his ways or behavior, events will keep repeating themselves.  Hence, the name of the movie.  The movie has a happy ending and Phil changes to become a more empathetic and positive person.   

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Ms populares
Colleen Stanley,
Andy Birol,
Peter Buscemi,


Ms recientes
Ken Gibson,
Richard Hawk,
Rick McPartlin,