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Why secure and use testimonial letters? Consider the skeptic’s perspective:   

1)    You always pay 3 vendors, so they can serve as credit references

2)    I see testimonials the same way – you always take care of 3 customers, so they can stand as t...

January 15, 2020

Today it's critical to include socially responsible activities into In 2000, corporate social responsibility activities were unheard of, while today the majority of planners are including them in their events. The most popular form of social responsibility for meet...

November 4, 2019

My name is Jim Neidhardt, and I’ve been a CEO Peer Group Leader for Renaissance Executive Forums since 1997. I work with business leaders throughout New Jersey and the Philadelphia area.

My career started with larger organizations like Nabisco and International Flavors...

In today’s competitive online marketplace, it is important for companies to work toward building brand recognition online. Just focusing on one digital marketing tactic is not enough to ensure that your target audience finds your brand and sees all that you have to off...

August 28, 2019

When I was Director of Operations of the Industrial Products division at Avery Label (now Avery Dennison Inc), my reports included four general managers (plant managers with P&Ls) and an HQ staff of Special Project MBAs (GMs in training). The plants were in Monrovia, C...